Music Video Final Draft

Ancillary Task Final

Evaluation Post 4

How did you use media technologies in the construction and research, planning and evaluation stages?

Research and planning

Evaluation post 3

What have you learned from audience feedback?

Evaluation Post 2

Evaluation Post 1

In what ways does your media product use, develop or challenge forms and conventions of real media products?

Green Screen Background

CD Cover Construction

This is showing us working on the CD cover using photo shop.

Advertisement and digipack

These are the second drafts of the advertisement and digipack. We used the warm colours to highlight the pop rock genre that we are conveying in the cover and its images. The guitar close-ups have been used to show the instruments that are used in the pop rock genre. The different effects on the pictures have been used to show that the pop rock genre is very different from the other genres and how unconventional the music is compared to genres such as pop.

Advertisement - First Draft

This is the first draft of our advertisement for our album. We used the triangles to create the faces to make Shannen and I look more abstract which highlights the pop rock genre that we created the music video for. However, we still need to add in text to the advert.

Advertisement

This is the beginning of the advertisement that I am creating with Shannen. Our main idea is to recreate our faces using triangles to give us a less naturalistic look, which will highlight the difference of the pop rock genre. We got this idea from when we were creating our CD cover and decided to draw out the tattoo in triangles. We thought that the idea would suit both the CD cover and the advertisement, as it would add more consistency to our ancillary task.

Photo frame editing

There were five stages in the process of editing the green screen in the photo frame:
1) Place the clip of the photo frame into the timeline/work area
2) Cut out any parts that would not be useful, such as clips where one of us is seen in the reflection
3) Go to 'Video Effects' - Drag 'Ultra Key' onto the clip which we want to use in the photo frame
4) Click on the clip which the ultra key has been dragged onto
 5) Go to 'Effect Controls' - 'Ultra Key' - then click on the pipette symbol to then click on the green card within the frame. This makes all the green colour turn into the footage that is below the green screen clip.

Construction Post - Photo frame shot

We used the photo frame shot to show the two girls in the music video as best friends before they grew apart from each other. The use of a photo frame serves as a memory for the two girls which they would look back on. We created the photo frame at Shannen's house, by placing some green card in a photo frame to act as the green screen. We would then later use the ultra key effect to place a shot in the frame.

We had the issue of the zoom being a bit stiff on the camera but we practiced using the zoom and shot the zoom in and out at a variety of speeds so that we can then decide which one was more effective.